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Is New Sola Bar a Nutrition Bar or Savory Mini Meal?

FRISCO, TX, May 11, 2016 – As the dismantling of the traditional three sit-down meals routine takes place in America, a new eating trend is emerging, one focused on mini-meals and healthy snacks. Leading in this direction, an innovator in a self-created category is SOLA Snacks.

The company’s recent new product launch of Sola Bars introduces an uncommon taste to Americans and the world – a blend of crunchy peanuts, seeds, spices, and herbs offering superior flavor and wholesome nutrient-dense ingredients through a patent-pending process that binds ingredients without the need for sugar. Mainstream snack options have expanded. A sophisticated savory meal “snackification” revolution has begun.

In the U.S., $1 out of every $10 now spent on packaged foods is going toward sweet and savory snacks, according to market research firm Euromonitor International. SOLA Snacks puts a new spin on that trend by focusing on just the savory aspect of America’s love affair with snacking. With wholesome ingredients that are commonly found in the pantries of most American kitchens and with only 1 gram of sugar, SOLA Snacks has found the paradoxical “sweet spot” of healthy savory meal-bar snacks.

“Many find it hard to believe that we are able to deliver healthy bars with such simple ingredients and near zero sugar content in flavors that were previously almost exclusive to salty snacks,” remarks Sola Lamikanra, founder of the new startup company. “Binding compounds in our blend of healthy ingredients take the place of added sugars.” The result is a carefully crafted texture and mouthfeel that makes use of the inherent flavors of the herbs and spices, a non-invasive way to let nature do the work and keep the bars as close to their natural goodness as possible.

It’s a solid move for a nutrition bar that blurs the lines between a savory mini meal and a nutrition bar. That’s because a shift in the perception of snacking has taken place. “More and more consumers are looking for real food and there’s increased awareness today of the negative effects of sugar,” says Sola. At the same time, snackers are looking for a treat that’s more of a meal experience. They want to feel fuller longer and reduce their calorie intake at the same time.

Sola Bar’s ingredients were chosen with that growing demographic in mind, optimizing protein and fiber with culinary-inspired flavors that can stand on their own or be paired with other foods that don’t work in a sweet or even sweet-savory bar: salads, soups, main courses … a glass of wine. What’s more, Sola Bars can be enjoyed solo as a quick impromptu meal for a snack anywhere for on-the-go, active lifestyles.

Sola Bars come in four consumer-friendly varieties: Roasted Garlic with Sea Salt, Jalapeno, Chipotle, and Cinnamon.

For more information visit http://www.solasnacks.com.

Contact:
Jason Fair
817-453-2242
info@solasnacks.com